logo  DESIGN & brand identity packages

Logo Design and Brand Identity

“A strong Logo Design and Brand Identity is the beginning of your company’s branding
and conveys your business’s vision.”

THE VALUE OF GOOD Logo Design
and Brand Identity

How important is a company’s Logo Design and Brand Identity?

“Most viewers scan  a full web-page in less than 3 seconds and form their first impressions.
The next thing they look for?  A company’s Logo Design and Brand Identity.”
.

#1. Create Positive Desire

Customers are drawn to attractiveness. Good logo design and brand identity = an attractive brand

#2. First impressions count

A great logo design and brand identity is a large part of a good brand image

#3. Foundation of Brand

Logo design and brand identity creates the foundation on which your brands story is built

 

 

#4. Visual = Memorable

Strong identity design sticks in customers’ minds. #recognizable #familiar #comforting.

#5. Consistency

Consistent branding fosters credibility creates a strong brand image & creates a marketing foundation 

#6. Fosters Brand Loyalty

Familiarity is powerful and  when clients recognise and love your brand they  keep returning 

 

 

Showcase the value of what you do

WITH A LOGO DESIGN AND BRAND IDENTITY  THAT MATCHES THE QUALITY OF YOUR SERVICES

HOW I CAN HELP YOU

Your brand identity is a feeling
and communicating one core emotional message
with your logo design and brand identity
is my skill.

 

I can help your business  stand out, attract dream clients and grow your business more quickly. I create high-quality logo design and brand identity, and great branding can unlock the true potential of your business. A great logo design and brand identity will elevate the look and feel of your business. My intuitive and intelligent approach allows me to work together with you to create a brand that suits you perfectly.

 

Here’s the proof

VIEW LOGO DESIGN AND BRAND IDENTITY PORTFOLIO >>

A Powerful Logo Design and Brand Identity
can elevate your business and do the selling for you.

High-quality Logo design and brand identity

so you can attract high-quality clients.

 

A brand identity is more than your logo design. It’s the experience you create for your audience. Once you have complete clarity on your purpose, core values and brand voice, you can cultivate a powerful message that gets to the heart of what your ideal client needs.

Then, with captivating graphic designs that capture the tone of your brand and the value of your services, you’ll be able to share your message with the world. A consistent, polished visual language improves the visibility of your business and clearly conveys your professionalism.

A successful logo design and brand identity tells a story that will influence customers’ emotions – plain and simple.

YOUR LOGO AND BRAND IDENTITY TELLS A STORY

 

Colors, tones, fonts – all of this is determined by the story you’re trying to tell, and your logo design and brand identity sets the stage for this story.

These elements will later translate from your logo onto all of your branding materials – letterheads, business cards, landing pages, you name it – creating a concrete, marketable brand identity.

How does a strong brand benefit YOU

 

* Saves you Time – when you have your logo and brand identity in place marketing choices are easier. More time = more freedom

* Creates more Profit – a great brand image =  more alignment of brand values and a strong following.  A strong following = more profit for you

* More credibility – a strong brand image fosters trust, loyalty and brand recognition. A strong brand positions you as a valuable business and this directly translates in more profit.

FROM OUR CLIENTS

 

Natasha contributed a variety of graphic design skills to Carlton Hair. The hair industry is very creative and she fitted right in coming up with original, creative, trendy and fun ideas for the many graphic design projects I handed to her. Her work is always professional and she meets every deadline whether it be for a logo, illustration, advertisement, brochure or marketing material for a new salon launch. I loved working with her.

Byron Mayer

CEO, Carlton Hair International

Natasha assisted Christopher Moller Gallery, in creating and building brand identities for the many world-class artists that we represent. This entailed various graphic design, marketing and website services. She created for us a variety of upmarket books, catalogues, brochures, advertisements and posters which all extend the artists brands both nationally and internationally. Her skill as a designer, her attention to detail and efficient professional service give me great pleasure to recommend her as a designer.

Christopher Moller

Director, Owner, Christopher Moller Art Gallery

I have been very impressed by Natasha and feel lucky to have discovered this gem. Natasha delivered  a brand identity for my company that is spot on! I am so happy with the logo and website she designed.  Her design, attention to detail and functionality all capture the audience. The bounce rate on my previous website went down tremendously and sales went up. Thank you for great work!! 

Hendrik Moller

Owner, Club Supercore

We love our new logo and brand identity. The work Natasha did for us is seriously awesome. From naming our product, through to the logo and brand identity, app design and website design. The entire process was seamless and we are very pleased and very impressed with the deliverables. 

Yon Kahlon

Owner, Nooksy

Logo design and brand identity pricing packages

I’ve created logo design and brand identity design for businesses and entrepreneurs for  a decade. Different clients have different needs and I offer considered logo and branding solutions customised to your your business. Below are a variety of logo design and brand identity pricing packages. They range from logo only, to logo with print collateral, web, and social media deliverables for a fuller expression of your brand. Suggested pricing is below. If you need something different, I’m happy to put together a custom proposal.

Standard Package

Click + or item name for details.

BRAND RESEARCH/ THE PLANNING PHASE

I’ll provide a questionnaire to help you articulate the unique attributes of your business: your mission, capabilities, ideal clients, current reputation, and where you want to take your brand in the future. I’ll survey the visual identities of your competitors. In many cases, I’ll provide inspiration images to get your feedback. This research phase sets the direction for the design work to come.

WHAT YOU GET:

+ Brand Clarity Questionnaire
+ Personal Brand Strategy Meeting
+ Brand Mood Board

 

LOGO /BRAND PHASE

The cornerstone of your company’s visual identity. After completing research and establishing a direction with you, I’ll sketch and refine ideas until I have the best 2-3 logo concepts to present to you. Each concept will be applied to mock products to test how it would work in the “real world.” Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.

WHAT YOU GET:

 + 2-3 LOGO CONCEPTS
+ 1 Refined logo 

BRAND STYLE GUIDE

A short document of visual guidelines that ensures consistent communications. Elements include logo usage, primary color palette, secondary color palette, typography selection, photo or illustration style, graphic lines or shapes, a custom pattern, or other elements unique to your brand.

WHAT YOU GET:

+ Brand colour palette
+ Typography suite
+ Typography Hierarchy
+ Patterns/Textures if required

 

 

FILE USAGE GUIDE

A cheat sheet that explains the differences between the logo file formats you’ll receive: vector vs. raster files, differences between file types (EPS, JPG, PNG, PDF), and the meaning of different color systems (CMYK, RGB, and Pantone). The guide will help you pick the right logo file whenever you need to use one.

$825/R12300

 

Standard+ Package

Click + or item name for details.

BRAND RESEARCH/ THE PLANNING PHASE

I’ll provide a questionnaire to help you articulate the unique attributes of your business: your mission, capabilities, ideal clients, current reputation, and where you want to take your brand in the future. I’ll survey the visual identities of your competitors. In many cases, I’ll provide inspiration images to get your feedback. This research phase sets the direction for the design work to come.

WHAT YOU GET:

+ Brand Clarity Questionnaire
+ Personal Brand Strategy Meeting
+ Brand Mood Board

 

LOGO /BRAND PHASE

The cornerstone of your company’s visual identity. After completing research and establishing a direction with you, I’ll sketch and refine ideas until I have the best 2-3 logo concepts to present to you. Each concept will be applied to mock products to test how it would work in the “real world.” Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.

WHAT YOU GET:

 + 2-3 LOGO CONCEPTS
+ 1 Refined logo 

BRAND COLLATERAL

 

WHAT YOU GET:

+ Business Cards for up to 4 team members
+ Email signature for up to 4 team members
+ Letterhead

WEBSITE

A long page one-page WordPress website created with a Divi Builder customized to match your unique brand,  A cost-effective way to create a beautiful website, give your brand a professional online presence and one that allows you to make your own simple edits later without any coding knowledge. Cost of hosting and domain name registration not included. Client (or client’s copywriter) will supply the copy and images. 

WHAT YOU GET:

+ WordPress Setup
+ 5 Page Website
+ Basic SEO 
+ Basic Website Security
+ Access to Training Videos
+ User-Friendly Site , easy to update

 

 

 

SOCIAL MEDIA PROFILE

The cornerstone of your company’s visual identity. After completing research and establishing a direction with you, I’ll sketch and refine ideas until I have the best 2-3 logo concepts to present to you. Each concept will be applied to mock products to test how it would work in the “real world.” Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.

WHAT YOU GET:

 + 2-3 LOGO CONCEPTS
+ 1 Refined logo 

BRAND STYLE GUIDE

A short document of visual guidelines that ensures consistent communications. Elements include logo usage, primary color palette, secondary color palette, typography selection, photo or illustration style, graphic lines or shapes, a custom pattern, or other elements unique to your brand.

WHAT YOU GET:

+ Brand colour palette
+ Typography suite
+ Typography Hierarchy
+ Patterns/Textures if required

 

 

FILE USAGE GUIDE

A cheat sheet that explains the differences between the logo file formats you’ll receive: vector vs. raster files, differences between file types (EPS, JPG, PNG, PDF), and the meaning of different color systems (CMYK, RGB, and Pantone). The guide will help you pick the right logo file whenever you need to use one.

$1500/R22400

 

Comprehensive Package

Click + or item name for details.

BRAND RESEARCH/ THE PLANNING PHASE

I’ll provide a questionnaire to help you articulate the unique attributes of your business: your mission, capabilities, ideal clients, current reputation, and where you want to take your brand in the future. I’ll survey the visual identities of your competitors. In many cases, I’ll provide inspiration images to get your feedback. This research phase sets the direction for the design work to come.

WHAT YOU GET:

+ Brand Clarity Questionnaire
+ Personal Brand Strategy Meeting
+ Brand Mood Board

 

LOGO /BRAND PHASE

The cornerstone of your company’s visual identity. After completing research and establishing a direction with you, I’ll sketch and refine ideas until I have the best 2-3 logo concepts to present to you. Each concept will be applied to mock products to test how it would work in the “real world.” Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.

WHAT YOU GET:

 + 2-3 LOGO CONCEPTS
+ 1 Refined logo 

BRAND COLLATERAL

 

WHAT YOU GET:

+ Business Cards for up to 4 team members
+ Email signature for up to 4 team members
+ Letterhead

WEBSITE

A 5 page WordPress website created with a Divi Builder customized to match your unique brand,  A cost-effective way to create a beautiful website, give your brand a professional online presence and one that allows you to make your own simple edits later without any coding knowledge. Cost of hosting and domain name registration not included. Client (or client’s copywriter) will supply the copy and images.

WHAT YOU GET:

+ WordPress Setup
+ 5 Page Website
+ Basic SEO 
+ Basic Website Security
+ Access to Training Videos
+ User-friendly site, easy to update

SOCIAL MEDIA PROFILE

The cornerstone of your company’s visual identity. After completing research and establishing a direction with you, I’ll sketch and refine ideas until I have the best 2-3 logo concepts to present to you. Each concept will be applied to mock products to test how it would work in the “real world.” Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.

WHAT YOU GET:

 + 2-3 LOGO CONCEPTS
+ 1 Refined logo 

BRAND STYLE GUIDE

A short document of visual guidelines that ensures consistent communications. Elements include logo usage, primary color palette, secondary color palette, typography selection, photo or illustration style, graphic lines or shapes, a custom pattern, or other elements unique to your brand.

WHAT YOU GET:

+ Brand colour palette
+ Typography suite
+ Typography Hierarchy
+ Patterns/Textures if required

 

 

FILE USAGE GUIDE

A cheat sheet that explains the differences between the logo file formats you’ll receive: vector vs. raster files, differences between file types (EPS, JPG, PNG, PDF), and the meaning of different color systems (CMYK, RGB, and Pantone). The guide will help you pick the right logo file whenever you need to use one.

$2300/R34400

 

Additional projects for logo design and brand identity clients

More pieces can be added to any logo design and brand identity pricing package if needed. For example envelope, stickers, a brochure, signage, etc. We’ll develop a look and feel for your first pieces of collateral, setting the direction for your brand. 

For many clients, a good solution is dividing a project into two or more phases. Phase 1 might be the basic brand identity components in the packages above, and Phase 2 might be the application of the brand elements to additional pieces.

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